Bretts PIP Lactating Cow

Bretts PIP Lactating Cow minerals contain our unique Performance Improvement Pack (PIP).

PIP is developed based on sound scientific research and it’s success is also evident on farm with many farmers reporting improved cow performance in the immediate post calving period when dry matter intake is at its’ lowest.

The recommended feeding rate is 200 grams per cow per day to be fed in the immediate post calving period and to be continued throughout lactation.


PIP Mode of Action in the Lactating Cow:

Boosts immune system of the cow

The inclusion of an immunity fortifier in PIP enhances the cows’ own natural defences against bacterial infections.  By boosting the immune system immediately post-calving the cow is less susceptible to mastitis and uterine infections thus increasing the longevity of the cow in your herd.  Vitamin E and Protected Selenium are two of the key components in Bretts PIP Lactating Cow mineral that work to enhance immunity.

  • Vitamin E   
    In the immediate post calving period the cow is most susceptible to infection and the use of high vitamin E enables the cow to resist mammary infections thus reducing mastitis incidence and lowering SCCs.  Through improved ability to fight infections it also reduces the incidences of uterine and reproductive tract infections thus improving chances of cows conceiving.
  • Selenium  
    Selenium, like Vitamin E acts as an antioxidant and helps boost the immunity status of the cow.  Selplex helps prepare the mammary glands for lactation and reduces the incidence of mastitis throughout lactation.  It is also well documented that selenium has an involvement in the digestion of dietary fats and helps to improve utilisation of feed.

Influence balance of macro elements to ensure quick calvings, prevent the onset of milk fever and retained foetal membranes

  • Phosphorus
    During lactation the cows’ requirement for phosphorus is based on the level of milk production.  In recent years the level of phosphorus in grass and conserved forage has been falling so it is extremely important to feed a high phosphorus mineral during the early stages of lactation.  Phosphorus deficiency can lead to problems with feed utilization, milk production and conception rates.

Reduces incidences of lameness

PIP contains a range of micro nutrients that are proven to improve the hardness and health of the hoof.  Through this the risk of sole lesions and losses from associated lameness are greatly reduced.  Biotin is used by the cow to keep the hoof structure intact, improving hoof hardness and reducing lameness.


Enhances liver function

The inclusion of biotin in lactation improves functioning of the liver and this is critical in preventing the onset of ketosis.


Tackle high molybdenum intakes through forage

The inclusion of chelated minerals helps to tackle the problem of high molybdenum and other antagonistic minerals that are evident on many Irish farms.  The chelated minerals offer a form of ‘protected’ trace minerals that are fully available to the cow.


Back to Lactating Cow and Hi-Phosphorus Minerals


Contact details

Brett Brothers Ltd.,
Co. Kilkenny.
Tel: 056-7755300

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